As part of more than a billion-dollar modernisation commitment across its footprint, Southwire is nearing the completion of construction on a new, state-of-the-art rod plant in Carrollton, Ga. The new plant replaces an ageing, 40-year-old facility and will increase copper rod production by at least 10 percent annually. 

“Our goal as a company is to be generationally sustainable, and the construction of this plant is a key milestone on that journey. This is a significant investment in our future,” said Rich Stinson, Southwire president and CEO. “We are proud of our industry-leading influence, and this new facility will set a higher global standard for sustainability and efficiency in rod manufacturing. It’s a great time to be in the electrical industry and an even a better time to be at Southwire.”

In 1963, the company patented Southwire Continuous Rod (SCR®) technology, transforming the wire and cable industry. More than half of all copper rod in the world has passed through an SCR system in some capacity. Through cutting-edge technology and practices, the new rod plant will produce more copper rod than any other SCR® system while encompassing a smaller environmental footprint.

As the company continues its focus on sustainability, Southwire is partnering with Carroll EMC to use all renewable electricity for the facility. Additionally, Southwire will work to meet and exceed state air quality requirements through its focus on air emissions controls, including installing a “wet scrubber” system. The facility will also continue to capture 100 percent of the stormwater runoff for reuse in the company’s manufacturing processes. 

“Our team is thrilled to evolve the modern assets and technology that have made Southwire an industry leader while, at the same time, advance our values of empowerment, trust, consistency and inclusion,” said senior vice president of modernisation, Will Berry. “This new plant illustrates our long-standing commitment to sustainable growth.” 

Southwire’s commitment to modernisation is a multi-year investment to integrate newer and better equipment, systems and technology into its operations, increasing efficiency, focusing on safety, enhancing the company’s competitiveness and ensuring the operational capability and capacity to support this strategic growth as the company continues to be seen as an employer of choice.

The company plans to start operations in the new facility by the end of the year, with a formal grand opening to be held in early 2023. The current plant will be decommissioned next year. 

Image source: Courtesy of Southwire

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